Sebo believes that PPC, when done correctly, can and usually should be a major part of every company’s online strategy. The power of PPC to learn and to test is extremely valuable. Since every company, product, and industry is unique, PPC efforts always have to be 100% customized.
PPC work can either be done on an existing PPC campaign, or Sebo can build a custom, new PPC campaign. Based on these situations, we provide unique and customized proposals to every potential client of Sebo Marketing after gathering details and performing our own research.
And like the rest of our services, our relationships are always on a month-to-month basis with no obligation to stay with us if we aren’t both making money from our relationship.
Do you need a new PPC Build?
Pricing for creating custom PPC campaigns start at $700. Pricing depends on the size and scope of the PPC project.
Once the campaign is launched, the price above includes one month of PPC optimization. Then if you want us involved, we will continue to optimize the campaign over time. We expect the PPC campaigns we create to make our clients real profits and if there is sufficient data, we are willing to tie our ongoing compensation to those successes.
We do not feel that long-term PPC contracts are in the best interest of our clients, and therefore our PPC contracts are on a month-to-month basis. We have several clients that have paid us for many years because we continue to make improvements for them, which makes them even more money.
Do you Have an Existing PPC Account?
We price our services depending on the time we estimate is required to manage the account. Sometimes clients want maintenance options while others want to actively grow their presence on Google Ads.
Create New Campaign or Optimize Existing?
Not sure which is the best fit for you?
When an existing PPC campaign is in place, the account contains extremely valuable data. When possible, we prefer to analyze data from existing Google Ads accounts. By analyzing that data, our team of Google Ads Qualified Individuals can determine if we can make improvements to the campaign. Most importantly, we will do a FREE, no obligation review and analysis of your existing PPC campaign. If we think we can help, we will discuss creating a mutually beneficial agreement at that time.
If you don’t have an existing Google Ads account, or are unsure how to access your account, our team is happy to help you figure out next best steps.
PPC Pricing Packages Summary
When we are ready to discuss pricing options, there are 3 factors that come into play:
- If there is an existing Google Ads account or if a new one needs to be created
- How actively you want Sebo involved in your account
- The frequency of communication
For example, some clients simply want minimal Google Ads management, a standard monthly report, and one meeting with us each month. As long as the client feels like we are making progress, we keep the process going. In this case, the cost per month would be $500. However, some clients want us managing multiple campaigns within an account, more robust reports and data analysis, and more frequent communication. In that case, the monthly price would increase.
We typically customize your pricing based on how much time we estimate is needed to optimize your account each month. However, in all cases, Sebo never uses long contracts. Every client has the right to leave us anytime. We think that you must feel comfortable with the progress we make and each and every month on your website.
What is PPC Optimization?
PPC Optimization is the process of learning from your data and deciding what to do next. Understanding the difference of how to optimize your account when it is profitable or performing poorly is pivotal to maximizing your Google Ads spend.
If you aren’t looking at your PPC account on a regular basis, you just aren’t likely maximizing the profits you could be generating. Even if it is working for you. you likely could be doing even better.
